At Ritual Studio, we are committed to protecting your privacy and handling your personal information with care and transparency. This Privacy Policy explains what information we collect, how we use it, and your rights regarding your data when you interact with our website, services, or studio. By using our services or visiting our website, you agree to the practices described in this Privacy Policy. Please read it carefully.
 

1. Information We Collect

1.1 Information You Provide Directly
When you book a class, purchase a membership, create an account, or contact us, we may collect:

• Full name and contact details (email address, phone number, mailing address)

• Account login credentials

• Payment and billing information (processed securely through third-party payment providers)

• Health or fitness information you voluntarily share (e.g., injuries, medical conditions relevant to your participation)

• Communications you send us, including inquiries and feedback

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1.2 Information Collected Automatically
When you visit our website or use our app, we may automatically collect:

• IP address and device identifiers

• Browser type and operating system

• Pages visited, links clicked, and time spent on pages

• Referring URL and general geographic location

• Cookie and tracking data (see Section 6)

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1.3 Information from Third Parties
We may receive information about you from third-party partners, such as payment processors, scheduling platforms, or social media platforms if you connect those services to your account.

2. How We Use Your Information
We use the information we collect to:

• Process bookings, memberships, and payments

• Communicate with you about your account, classes, and studio updates

• Personalize your experience and provide relevant recommendations

• Improve our services, website, and offerings

• Send marketing and promotional communications (with your consent where required)

• Comply with legal obligations and protect the rights and safety of our clients and staff

• Analyze usage trends to enhance our platform and user experience

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3. How We Share Your Information
We do not sell your personal information. We may share your information with:

• Service providers who assist us in operating our business (e.g., payment processors, scheduling software, email marketing platforms) - bound by confidentiality obligations

• Professional advisors such as lawyers and accountants, when necessary

• Law enforcement or regulatory authorities when required by law or to protect legal rights

• Successor entities in the event of a merger, acquisition, or sale of assets

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Any third parties we work with are required to handle your data in accordance with applicable privacy laws.

4. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, maintain your account, comply with legal obligations, resolve disputes, and enforce our agreements. When your data is no longer needed, we securely delete or anonymize it.
 

5. Your Rights and Choices
Depending on your location, you may have the following rights regarding your personal data:

• Access: Request a copy of the personal information we hold about you

• Correction: Request that we update or correct inaccurate information

• Deletion: Request that we delete your personal information, subject to certain exceptions

• Opt-Out: Unsubscribe from marketing emails at any time by clicking 'unsubscribe' or contacting us directly

• Data Portability: Request your data in a structured, machine-readable format

• Restriction: Request that we limit the processing of your data in certain circumstances

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To exercise any of these rights, please contact us at the information provided in Section 9.

6. Cookies and Tracking Technologies
Our website uses cookies and similar technologies to enhance your browsing experience, analyze site traffic, and serve relevant content. Cookies are small text files stored on your device.

Types of cookies we use:

• Essential cookies: Necessary for the website to function properly

• Analytics cookies: Help us understand how visitors use our site (e.g., Google Analytics)

• Marketing cookies: Used to deliver personalized advertisements and track campaign performance

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You can manage your cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality of our website.

7. Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption, secure servers, and access controls. However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your data, we cannot guarantee
absolute security.

8. Children's Privacy
Our services are not directed to individuals under the age of 13, and we do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately and we will take steps to delete it.

9. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Ritual Studio
Email: info@ritualstudio.com
Address: 2306 E Leigh St, Richmond, VA 23223

10. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will notify you of material changes by posting the updated policy on our website and updating the effective date at the top. We encourage you to review this
policy periodically. Your continued use of our services after any changes constitutes your acceptance of the updated Privacy Policy.

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© 2026 Ritual Studio. All rights reserved.